DemoGenerators and electric motors, repair and engineering
EMRI
Keeping power in motion, in three dimensions
A working demo for EMRI, a long-standing client that repairs and overhauls generators and electric motors and engineers its own voltage regulators. A generator that comes apart on screen, the workshop in 3D and a full webshop.

The opportunity
EMRI's expertise is invisible from the outside: the precision lives inside the machine and the workshop. Its customers range from engineers looking for a specific regulator to organisations that need emergency service, today.
What we did
- 1A 3D synchronous generator in the opening scene that switches between assembled, exploded, parts and voltage regulator views.
- 2A numbered scroll story: a circuit board being built, a stator being rewound, the workshop with its test stations and crane, and field service for critical power.
- 3A complete webshop for generator parts, with a finder that helps customers locate the right voltage regulator.
- 4Available in Dutch, English and German.
Why it matters
One experience that serves both the specialist who needs a part and the decision-maker who needs to trust the workshop behind it.



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